Frye / Wiles Blog Archive for the ‘Client Education’ Category
Google has a lot of powerful search features you probably aren’t using!

We talk about Google a lot around here…but how many of you actually know how to use it? Of course, anyone can run a simple search for, say, komodo dragon underwear. But you can save yourself a lot of time if you use Google’s simple search commands to narrow in on your search before you hit that search button.
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Take a look, we got text, we got illustrations we got staff!

The whole point of this series has been to educate our customers and potential customers about what it really takes to build out a webstore, because quite frankly, most people have no idea how big of a process it actually is. Once we get the site designed and built, and the security and credit card processing is working, we get to the fun* part. (more…)

As you probably surmised from my old-timey padlock photograph, this episode of my Ecommerce series is all about security.
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We here at Frye / Wiles use the term “Results-Oriented” a lot, and for good reason - we could rattle off all the technical mumbo-jumbo in the world to our clients, but in the end, what is important to them is the result they get from hiring us. So, going against our instincts as nerds, we have forced ourselves to approach all projects (and in-project details) with the results-oriented mentality. Results and ROI for our customers is what we are working toward. With that in mind, I’m going to jump right into Part 1 of my illustrious series, “What’s Involved in Ecommerce” (see the Prologue first if you haven’t read that yet and feel lost at this point)
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There is a lot of confusion out there as to what it actually takes to design, develop and manage a webstore. It is actually very common for us to get phone calls from people wanting to build fully customized ecommerce solutions for, oh, say $250 (not kidding).
Which got me thinking, why is this? (more…)

You may have noticed that we here at Frye / Wiles post in our blog a lot. Why, you ask, do we do it? Are we really that full of ourselves?
Well, yes. But that’s not the reason. When it comes down to it, Google (and the other major search engines) loves blogs. They prioritize indexing on blogs (and other sites that are updated very frequently), to really a quite ridiculous degree. (more…)